Hi, I'm here to help with marketing and
digital strategies, into agile activation.
What’s your business challenge?
From new strategies into agile executions
closing the strategy-do gap faster together, with proven methods and tools
All-round support for faster
consistent business impact
Strategic business thinking into
actionable plans/programmes »
I apply strategic thinking built upon 25 years of business management and continuous learning. Business dev strategy, product management, marketing and customer experience are my areas of expertise. Further I've gained certifications from MIT/Columbia/Cambridge in design thinking for product/service innovation, new business models, digital business and marketing strategies, and decision-making using data.
Marketing-sales drive and
digital systems activation »
I bring two decades of experience in marketing-sales management in multiple tech industries. For ten years I've developed skills in leveraging technology to design marketing-sales systems for your branding and lead gen.
International project and
team management »
I look back at 25 years of international business experience : multicultural team lead, business lines and marketing management, transformational digital projects, in a diversity of contexts and industries.
Web design & digital
assets activation »
For 12 years I've developed many websites and produced lots of multilingual content (EN/FR/DE) with advanced tools (slides, flyers, videos, infographics, ebooks..) to nurture brands across digital channels.
My promise to you
Bringing a unique mix to challenge thoughts or get things moving : methods and tools, strategic/creative thinking and frameworks, critical views matured in a diversity of contexts. Helping elaborate or activate brands, business lines, market strategies, digital assets, and interactions with international audiences, via digital and physical channels.
Business contexts
with corporates, SMEs, scaleups
Business development / transformation
New value proposition
New business model
New business scaling
Digital business platforms
Remote collaboration
Marketing-sales activation / drive
Brand and product portfolio
Web and content design
Marketing-sales channels
Marketing-sales automation
Internationalisation
Business examples
Business/Brand
Acceleration
Samsung Germany
Discover how I helped transform lagging Samsung into absolute leading TV brand in Germany, in record times.
Read the Case
Web Business EU/US
Product Marketing
1&1 Internet AG
Discover how I drove the online business in Europe and North America at 1&1, a German Internet global player.
Read the Case
Marketing Factory
for Digital Ventures
Bridgestone EMEA Digital Unit
Discover how I helped reinvent marketing to serve digital ventures alongside core business lines.
Read the Case
Remote Creative
Business Design
Corp SME Startups
Discover how I help business owners and teams iterate their business ideas into augmented plans with advanced tools on a remote basis.
A New Way Forward
Global Scaling of
Managed Services
Agfa Healthcare IT Services
Marketing/Sales
Inbound System
SME Software (SaaS)
Discover how I helped a software company accelerate their sales & launches with a marketing-sales engine.
Read the Case
Corporate Venture
Development
FleetPulse, by Bridgestone
Smart Dashboards
with Tableau
Colruyt International Retail
Digital activation examples
Digital venture agile development »
I’ve co-led the fast dev of a digital venture inside a traditional corporation, with agile and design thinking methods, iterating within a year IoT/web/mobile solutions, digital channels (website, helpdesk, shared media) and new processes, with a show case at the International Motor Show in Frankfurt.
Websites & Ecommerce »
For 12 years I’ve been busy with web design. At 1&1 Internet AG, a key job as global marketing leader was to maximise the efficiency of 5 large US/EU ecommerce websites. Further, I’ve led the dev or co-designed sites for SMEs + corp. As an independent I’ve built websites with WordPress in deep details.
Digital marketing factory »
Since 2010 I’ve tested and assembled lots of marketing-sales apps, that I’ve used and implemented in professional contexts. They cover a broad scope of all that is needed today to develop and nurture a business: agile project, CRM, automation, web and content design, social media interactions, SEO and campaigns, testing and analytics, dashboards, intelligence.
Social media & content design »
I started blogging in 2008, at that time with the Typepad platform. Since then, I’ve further developed my skills in crafting online channels with a large toolbox. My latest development in progress is a channel focusing on marketing, digital transformation, design thinking and connected collaboration.
Remote creative design »
Since 2017 I’ve focused on bringing brainstorming sessions to new levels via connected visual design platforms and virtual project rooms. With 100+ interactive frameworks that I’ve developed to cover most usual challenges (strategy, market focus, UX, value prop, pricing models, marketing etc), I bring a holistic solution to accelerate projects on a remote basis from any device.
Business dashboards with Tableau »
For a leading mass retailer, I’ve designed and implemented realtime dashboards with the power of Tableau, leveraging big data from a diversity of containers into decision-making assets. I’ve designed in such a way that CxOs and managers can deep dive into any data to understand the underlying facts, with a diversity of visualisations.
Online helpdesk with Freshdesk »
For FleetPulse, a venture by Bridgestone EMEA, I’ve developed the entire online assistance and the internal back-end to assist prospects and customers, with user experience, business efficiency and lean resources in mind. From business analysis, to platform selection (FreshDesk), to technical implementation and customisation, to web and content design.
Business design thinking with Miro »
Since 2017 I’ve focused on bringing brainstorming sessions to new levels via connected visual design platforms and virtual project rooms. With 60+ interactive frameworks that I’ve developed to cover most usual challenges (strategy, market focus, UX, value prop, pricing models, marketing etc), I bring a holistic solution to accelerate projects on a remote basis from any device.
E-learning platform »
For my own company Internove and customers, I’ve built an advanced elearning platform. It combines learning modules with multimedia content and interactive visual design canvases, to put learnings into individual or collaborative design practice… explore, design, activate. Other functionalities include virtual meetings and events, gamification, and certifications.
360° digital readiness assessments »
Digital acceleration is now. Getting the direction might take months of discussion, hesitation, heavy budgets, for the holistic view: where to go, what to do now, next. It might not… Here I’ve been partnering on a community driven platform solution for 360° deep diagnostics. I’m acting as specialist for marketing strategy, executions, and business transformation.
Digital tooling
Helping build up your marketing-sales engine
