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Setting the 2023 digital transfo agenda is tricky… here is an efficient way forward
If you ask the question internally you might get as many answers as people, and ultimately slow decision-making. What if there were a better way ? Welcome to DxPathfinder performance cockpit. DxPathfinder cockpit will help effectively and rapidly as follows :1. answer a set of expert questions via a platform for each functional domain e.g. marketing, sales, customer service, strategy, …
Marketing in 2023 : what priorities, what changes ?
Personalisation: with the proliferation of data and advances in technology, it’s now possible for businesses to personalise their marketing efforts like never before. By using customer data to create targeted and personalised campaigns, businesses can increase customer engagement and loyalty. Customer experience: it should be at the heart of any marketing strategy. This means not only providing excellent products and …
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